Stories
28.09.21
On top of the world
The 2021 UCI World Championships saw huge victories for KOO with two outstanding rainbow jersey wins from Elisa Balsamo and Filippo Baroncini. Running through the Flanders region, the 94th edition of the World Championships returned to one of its founding countries this month, bringing together the world’s greatest cyclists in an exciting battle for the renowned rainbow jersey.
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10.08.20
FIND YOUR BLUE
We have evolved our brand to represent our passion for the natural world, introducing a vibrant blue that represents our style, our connection with nature, our commitment to innovation and performance.
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17.01.20
2020 Vision
We're excited to announce the continuation of our partnership with WorldTour men’s and women’s Trek-Segafredo teams in 2020.
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17.12.19
Welcome Michela
KOO Eyewear are proud to announce our sponsorship of home grown hero Michela Moioli.
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10.10.19
KOO loves Kona
We support our ambassadors in their endeavours and cheer all athletes as they push themselves as hard as they can.
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02.10.19
KOO wearing Mads Pedersen powers to Road World Championship Success
KOO Open Cube eyewear helps the young Dane deliver the victory of a lifetime.
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21.01.19
KOO enters WorldTour racing with Trek-Segafredo
The Italian eyewear brand will support both the men’s and all-new women’s teams for the next two seasons.
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21.10.18
Regina Baresi for KOO
KOO is proud to announce the partnership with Regina Baresi, striker and captain of ASD Femminile Inter Milano as well as television commentator.
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08.08.18
Open your eyes to adventure
Summer riding is glorious thing, long days met with boundless enthusiasm, the possibility for adventure or training hard before the rewards of cold drinks in the sunshine.
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05.04.18
The choice of a cycling icon
KOO announce partnership with multiple Grand Tour winner Alberto Contador.
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