Stories
19.04.22
Elisa Longo Borghini: The Queen of the cobbles
Elisa Longo Borghini wins Paris Roubaix 2022 thanks to an outstanding performance.
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01.03.22
Strade Bianche 2022 is coming, and we are ready.
KOO is proud to be back as an official partner: this year, we are unveiling the new, limited edition, Demos Strade Bianche.
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26.01.22
Michela Moioli the next flag bearer
The Olympic game are about to start and our athlete Michela Moioli will be the next flag bearer in Beijing.
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24.01.22
EOLO KOMETA get off to a good start
Giovanni Lonardi won the Clàssica Comunitat Valenciana 1969, the first race of the new European road season.
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21.01.22
KOO AND TREK-SEGAFREDO TOGETHER AGAIN
KOO is delighted to be working with Trek-Segafredo Team again for the 2022 season and to support them in achieving new goals.
Th Trek-Segafredo Team knows that KOO sunglasses are made for all those who want to be fast and break every record.
11.10.21
World Sight Day
From today 11th of October to 31st of October, for every pair of KOO sunglasses sold via our website, a pair of prescription glasses will be provided to someone who needs them in a developing country.
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04.10.21
A mark in history
Lizzie Deignan became the first woman to win Paris-Roubaix on Saturday.
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28.09.21
On top of the world
The 2021 UCI World Championships saw huge victories for KOO with two outstanding rainbow jersey wins from Elisa Balsamo and Filippo Baroncini.
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04.06.21
100 TRIATHLONS IN 100 DAYS
James Lawrance is an American triathlete that is challanging himself to the limit with a 100 Triathlons in 100 days
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10.08.20
FIND YOUR BLUE
We have evolved our brand to represent our passion for the natural world, introducing a vibrant blue that represents our style, our connection with nature, our commitment to innovation and performance.
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